Our toolkits are here to help by making participation in 91±¬ÁÏ events, campaigns, and programs straightforward and accessible. Toolkits include ready-to-use copy, visual assets, social media posts, stories, news and more. By using the resources found in this toolkit, we ensure a unified voice that amplifies the 91±¬ÁÏ brand and shares our message more broadly.
Check back often as we add additional toolkits representing more 91±¬ÁÏ initiatives and programs. Questions? Contact uwbrand@uw.edu.
Brand Anthem video
The Brand Anthem video continues to tell the story of Be Boundless by highlighting ways the 91±¬ÁÏ is improving our world. The video inspires prospective students, community members, partners, and the people of Washington state to join us in our pursuit of boundlessness.
Narrated by 91±¬ÁÏ alumna Jean Smart, who generously donated her time and talents to help tell our story, the Brand Anthem video highlights the 91±¬ÁÏ’s values by featuring students and faculty who connect their passion with the positive impact they having on the world. This video showcases the spirit of possibility that is core to our mission.
Captions can be used for social media posting or when sharing through your other digital channels.
From the University:
As someone who gets to share 91±¬ÁÏ’s story every day, I couldn’t be prouder of our new Brand Anthem. It beautifully captures the boundless spirit and the incredible Pacific Northwest setting that make the 91±¬ÁÏ special. Watch it here and feel the Husky pride! #BeBoundless #GoHuskies
We tell the world why the 91±¬ÁÏ is the place to be — and this new video says it all. Whether it’s classrooms beneath the waves or cheering in the greatest setting in college football, the 91±¬ÁÏ is where change begins. Check out our powerful new Brand Anthem! #BeBoundless #GoHuskies
So excited to finally share the new Brand Anthem we’ve been working on for the 91±¬ÁÏ! It’s been an honor to help tell the story of boundless possibility and showcase the beauty of our Pacific Northwest home. Can’t wait to see it airing across the nation! #BeBoundless #GoHuskies
Months of collaboration, creativity, and Husky pride went into this new Brand Anthem for the 91±¬ÁÏ—and it’s here! It’s a celebration of everything that makes this university extraordinary, from its breathtaking setting to its inspiring people. Watch and share! #BeBoundless #GoHuskies
From Alumni/Community:
The 91±¬ÁÏ is more than a place — it’s where world change begins. This new Brand Anthem captures the heart of the 91±¬ÁÏ: boundless possibility, breathtaking Pacific Northwest views, and the Huskies who make a difference. Watch the video and share our Husky pride! #BeBoundless
Why do people come to the 91±¬ÁÏ? To make an impact, change the world, and be part of something bigger. This new Brand Anthem says it all. If you’ve ever called 91±¬ÁÏ home, this one’s for you. #BeBoundless #GoHuskies
From Faculty:
As faculty, we have the privilege of helping students discover their potential and change the world. This new 91±¬ÁÏ video beautifully captures the boundless possibilities the 91±¬ÁÏ offers — from the classroom to the world stage. Proud to be part of this community. #BeBoundless
This new 91±¬ÁÏ Brand Anthem is a powerful reminder of why we do what we do. From inspiring students to pursuing groundbreaking research, 91±¬ÁÏ is a place where impact happens every day. Watch and share this vision of boundless possibility. #BeBoundless #GoHuskies
Why do people choose the 91±¬ÁÏ? Because it’s where their ideas take flight, their voices create change, and their impact begins. Proud to be part of a community that makes a difference every day. Watch 91±¬ÁÏ’s new video and be inspired. #BeBoundless #GoHuskies